/**
Theme Name: Ishant
Author: Brainstorm Force
Author URI: http://wpastra.com/about/
Description: Custom child theme based on Astra.
Version: 1.0.0
License: GNU General Public License v2 or later
License URI: http://www.gnu.org/licenses/gpl-2.0.html
Text Domain: ishant
Template: astra
*/


:root {
  --paper: #F1ECE2;          /* warm paper */
  --paper-deep: #E8E1D3;     /* slightly deeper */
  --ink: #151311;            /* near-black warm */
  --ink-deep: #0A0908;       /* true black-brown */
  --ink-soft: #3A3530;
  --ink-muted: #7A7268;
  --ink-faint: #B0A896;
  --rule: rgba(21,19,17,0.14);
  --rule-soft: rgba(21,19,17,0.07);

  --sienna: #B84A20;          /* signature accent — burnt sienna */
  --sienna-deep: #8F3611;
  --sienna-light: #D97548;
  --ochre: #C78F3A;
  --gold: #B8893A;

  --serif: 'Spectral', Georgia, serif;
  --italic: 'Instrument Serif', 'Spectral', serif;
  --mono: 'JetBrains Mono', 'SF Mono', monospace;

  --ease: cubic-bezier(0.22, 1, 0.36, 1);
}

*, *::before, *::after { margin: 0; padding: 0; box-sizing: border-box; }
html { scroll-behavior: smooth; -webkit-font-smoothing: antialiased; }
body {
  font-family: var(--serif);
  background: var(--paper);
  color: var(--ink);
  overflow-x: hidden;
  font-weight: 400;
  line-height: 1.5;
  font-feature-settings: "liga", "kern", "onum";
}

/* paper grain overlay */
body::before {
  content: '';
  position: fixed;
  inset: 0;
  pointer-events: none;
  z-index: 1000;
  opacity: 0.5;
  background-image: url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='200' height='200'><filter id='n'><feTurbulence type='fractalNoise' baseFrequency='0.92' numOctaves='2' stitchTiles='stitch'/><feColorMatrix values='0 0 0 0 0.08 0 0 0 0 0.075 0 0 0 0 0.065 0 0 0 0.18 0'/></filter><rect width='100%' height='100%' filter='url(%23n)'/></svg>");
  mix-blend-mode: multiply;
}

::selection { background: var(--sienna); color: var(--paper); }
::-webkit-scrollbar { width: 8px; }
::-webkit-scrollbar-track { background: var(--paper-deep); }
::-webkit-scrollbar-thumb { background: var(--ink); }

/* ═══════════════════════════════════════════
   TYPE SCALE
   ═══════════════════════════════════════════ */
.mono-label {
  font-family: var(--mono);
  font-size: 11px;
  font-weight: 500;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--ink-muted);
}
.mono-label.accent { color: var(--sienna); }

.display {
  font-family: var(--serif);
  font-weight: 500;
  letter-spacing: -0.025em;
  line-height: 0.98;
}
.italic-display {
  font-family: var(--italic);
  font-style: italic;
  font-weight: 400;
  letter-spacing: -0.015em;
  line-height: 0.95;
}

/* ═══════════════════════════════════════════
   NAV
   ═══════════════════════════════════════════ */
nav {
  position: fixed;
  top: 0; left: 0; right: 0;
  z-index: 100;
  padding: 22px 56px;
  display: flex;
  justify-content: space-between;
  align-items: center;
  background: rgba(241,236,226,0.86);
  backdrop-filter: blur(14px);
  -webkit-backdrop-filter: blur(14px);
  border-bottom: 1px solid var(--rule);
  transition: padding 0.3s var(--ease), background 0.3s;
}
nav.scrolled { padding: 14px 56px; background: rgba(241,236,226,0.96); }

.nav-logo {
  font-family: var(--italic);
  font-style: italic;
  font-size: 22px;
  color: var(--ink);
  text-decoration: none;
  letter-spacing: -0.01em;
  display: flex;
  align-items: baseline;
  gap: 8px;
}
.nav-logo::before {
  content: '';
  width: 6px; height: 6px;
  background: var(--sienna);
  border-radius: 50%;
  display: inline-block;
  align-self: center;
  animation: pulse 2.4s var(--ease) infinite;
}
@keyframes pulse {
  0%, 100% { opacity: 1; transform: scale(1); }
  50% { opacity: 0.4; transform: scale(1.3); }
}

.nav-links {
  display: flex;
  gap: 34px;
  list-style: none;
  align-items: center;
}
.nav-links a {
  color: var(--ink-soft);
  text-decoration: none;
  font-family: var(--mono);
  font-size: 12px;
  font-weight: 500;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  position: relative;
  padding: 6px 0;
}
.nav-links a:not(.nav-cta)::after {
  content: '';
  position: absolute;
  left: 0; bottom: 0;
  width: 100%;
  height: 1px;
  background: var(--ink);
  transform: scaleX(0);
  transform-origin: right;
  transition: transform 0.4s var(--ease);
}
.nav-links a:not(.nav-cta):hover::after {
  transform: scaleX(1);
  transform-origin: left;
}
.nav-cta {
  background: var(--ink);
  color: var(--paper) !important;
  padding: 10px 22px !important;
  border-radius: 0;
  transition: background 0.25s;
}
.nav-cta:hover { background: var(--sienna); }

/* ═══════════════════════════════════════════
   HERO
   ═══════════════════════════════════════════ */
#hero {
  min-height: 100vh;
  padding: 140px 56px 60px;
  position: relative;
  display: grid;
  grid-template-columns: 1.15fr 1fr;
  gap: 40px;
  align-items: end;
}

/* running rule: date / location strip at top */
.hero-meta-strip {
  position: absolute;
  top: 100px;
  left: 56px;
  right: 56px;
  display: flex;
  justify-content: space-between;
  align-items: center;
  padding-bottom: 14px;
  border-bottom: 1px solid var(--rule);
  font-family: var(--mono);
  font-size: 11px;
  color: var(--ink-muted);
  letter-spacing: 0.08em;
  text-transform: uppercase;
}
.hero-meta-strip .vol { color: var(--sienna); }
.hero-meta-strip .dot {
  display: inline-block;
  width: 4px; height: 4px;
  background: var(--ink-muted);
  border-radius: 50%;
  margin: 0 12px;
  vertical-align: middle;
}

/* left column */
.hero-left {
  padding-bottom: 20px;
}

.hero-tag {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  margin-bottom: 40px;
  opacity: 0;
  animation: fadeUp 0.9s 0.3s var(--ease) forwards;
}
.hero-tag .rule {
  width: 36px; height: 1px;
  background: var(--sienna);
}

.hero-h1 {
  font-size: clamp(56px, 9.5vw, 150px);
  line-height: 0.88;
  letter-spacing: -0.04em;
  font-weight: 400;
  color: var(--ink);
  margin-bottom: 40px;
}
.hero-h1 .line {
  display: block;
  overflow: hidden;
}
.hero-h1 .line-inner {
  display: block;
  transform: translateY(110%);
  animation: riseIn 1.1s var(--ease) forwards;
}
.hero-h1 .l1 { animation-delay: 0.45s; }
.hero-h1 .l2 { animation-delay: 0.6s; }
.hero-h1 .l3 { animation-delay: 0.75s; }

.hero-h1 .sharma {
  font-family: var(--italic);
  font-style: italic;
  font-weight: 400;
  color: var(--sienna);
  letter-spacing: -0.02em;
  position: relative;
  display: inline-block;
}
.hero-h1 .sharma::after {
  content: '';
  position: absolute;
  bottom: 0.12em;
  left: 0; right: 0;
  height: 2px;
  background: var(--sienna);
  transform: scaleX(0);
  transform-origin: left;
  animation: lineIn 1s 1.6s var(--ease) forwards;
}

.hero-sub {
  max-width: 540px;
  font-size: 19px;
  line-height: 1.55;
  color: var(--ink-soft);
  font-weight: 400;
  margin-bottom: 40px;
  opacity: 0;
  animation: fadeUp 0.9s 1.1s var(--ease) forwards;
}
.hero-sub em {
  font-family: var(--italic);
  font-style: italic;
  color: var(--ink);
  font-size: 21px;
}

.hero-actions {
  display: flex;
  gap: 20px;
  align-items: center;
  opacity: 0;
  animation: fadeUp 0.9s 1.3s var(--ease) forwards;
}
.btn {
  font-family: var(--mono);
  font-size: 12px;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  text-decoration: none;
  padding: 14px 26px;
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-weight: 500;
  transition: all 0.3s var(--ease);
  border: 1px solid transparent;
}
.btn-primary {
  background: var(--ink);
  color: var(--paper);
}
.btn-primary:hover {
  background: var(--sienna);
  transform: translateY(-2px);
}
.btn-primary .arrow {
  transition: transform 0.3s var(--ease);
}
.btn-primary:hover .arrow { transform: translateX(4px); }

.btn-ghost {
  color: var(--ink);
  border-color: var(--ink);
  background: transparent;
}
.btn-ghost:hover {
  background: var(--ink);
  color: var(--paper);
}

/* right column — photo */
.hero-right {
  position: relative;
  aspect-ratio: 0.82;
  max-width: 520px;
  justify-self: end;
  width: 100%;
}

.photo-stage {
  position: relative;
  width: 100%;
  height: 100%;
}

.photo-wrap {
  position: relative;
  width: 100%;
  height: 100%;
  overflow: hidden;
  background: var(--paper-deep);
  opacity: 0;
  animation: fadeIn 1.2s 0.9s var(--ease) forwards;
}

/* duotone photo */
.hero-photo {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: 50% 15%;
  filter: grayscale(1) contrast(1.05) brightness(0.96);
  mix-blend-mode: multiply;
  transition: transform 8s var(--ease);
  transform: scale(1.04);
}
.photo-wrap:hover .hero-photo { transform: scale(1.08); }

.photo-tint {
  position: absolute;
  inset: 0;
  background: linear-gradient(180deg, rgba(184,74,32,0.08) 0%, rgba(21,19,17,0.0) 40%, rgba(184,74,32,0.22) 100%);
  mix-blend-mode: multiply;
  pointer-events: none;
}

.photo-frame-rule {
  position: absolute;
  inset: 0;
  border: 1px solid var(--ink);
  pointer-events: none;
  transform: scale(0.99);
  opacity: 0;
  animation: frameIn 1s 1.2s var(--ease) forwards;
}
@keyframes frameIn {
  to { opacity: 1; transform: scale(1); }
}

/* corner crop marks */
.crop {
  position: absolute;
  width: 24px; height: 24px;
  pointer-events: none;
  opacity: 0;
  animation: fadeIn 0.8s 1.6s forwards;
}
.crop.tl { top: -12px; left: -12px; border-top: 1.5px solid var(--ink); border-left: 1.5px solid var(--ink); }
.crop.tr { top: -12px; right: -12px; border-top: 1.5px solid var(--ink); border-right: 1.5px solid var(--ink); }
.crop.bl { bottom: -12px; left: -12px; border-bottom: 1.5px solid var(--ink); border-left: 1.5px solid var(--ink); }
.crop.br { bottom: -12px; right: -12px; border-bottom: 1.5px solid var(--ink); border-right: 1.5px solid var(--ink); }

/* figure caption under photo */
.photo-caption {
  position: absolute;
  left: -8px;
  bottom: -36px;
  font-family: var(--mono);
  font-size: 10px;
  color: var(--ink-muted);
  letter-spacing: 0.12em;
  text-transform: uppercase;
  opacity: 0;
  animation: fadeIn 0.8s 1.8s forwards;
}
.photo-caption strong { color: var(--sienna); font-weight: 500; }

/* floating editorial annotations */
.annotation {
  position: absolute;
  font-family: var(--italic);
  font-style: italic;
  font-size: 15px;
  color: var(--ink);
  background: var(--paper);
  padding: 10px 14px;
  border: 1px solid var(--ink);
  white-space: nowrap;
  opacity: 0;
  z-index: 5;
  box-shadow: 6px 6px 0 var(--sienna);
}
.annotation.a1 {
  top: 8%;
  left: -30px;
  animation: floatIn 0.9s 1.7s var(--ease) forwards, driftY 6s 2.6s ease-in-out infinite alternate;
  transform: rotate(-2.5deg);
}
.annotation.a2 {
  bottom: 18%;
  right: -40px;
  animation: floatIn 0.9s 2s var(--ease) forwards, driftY 5s 3s ease-in-out infinite alternate-reverse;
  transform: rotate(2deg);
}
.annotation.a3 {
  bottom: 45%;
  left: -55px;
  animation: floatIn 0.9s 2.3s var(--ease) forwards, driftY 7s 3.4s ease-in-out infinite alternate;
  transform: rotate(-1.5deg);
}
.annotation .amp {
  color: var(--sienna);
  font-size: 18px;
  vertical-align: -2px;
}
@keyframes floatIn {
  from { opacity: 0; transform: translateY(20px) rotate(var(--r, 0deg)); }
  to { opacity: 1; }
}
@keyframes driftY {
  from { transform: translateY(0) rotate(var(--r, -2deg)); }
  to { transform: translateY(-8px) rotate(var(--r, -2deg)); }
}
.annotation.a1 { --r: -2.5deg; }
.annotation.a2 { --r: 2deg; }
.annotation.a3 { --r: -1.5deg; }

/* ═══════════════════════════════════════════
   MARQUEE — running credential ticker
   ═══════════════════════════════════════════ */
.marquee {
  background: var(--ink);
  color: var(--paper);
  padding: 18px 0;
  overflow: hidden;
  border-top: 1px solid var(--ink);
  border-bottom: 1px solid var(--ink);
}
.marquee-track {
  display: flex;
  gap: 60px;
  animation: marquee 42s linear infinite;
  white-space: nowrap;
  width: max-content;
}
.marquee-item {
  display: inline-flex;
  align-items: center;
  gap: 16px;
  font-family: var(--italic);
  font-style: italic;
  font-size: 26px;
  font-weight: 400;
  letter-spacing: -0.01em;
  color: var(--paper);
}
.marquee-item .sep {
  width: 6px; height: 6px;
  background: var(--sienna);
  border-radius: 50%;
  display: inline-block;
}
.marquee-item .star { color: var(--sienna); font-size: 22px; }
@keyframes marquee {
  from { transform: translateX(0); }
  to { transform: translateX(-50%); }
}

/* ═══════════════════════════════════════════
   DATA / NUMBERS GRID
   ═══════════════════════════════════════════ */
#numbers {
  padding: 120px 56px 80px;
  background: var(--paper);
  position: relative;
}

.section-head {
  display: grid;
  grid-template-columns: 200px 1fr;
  gap: 40px;
  align-items: start;
  margin-bottom: 72px;
  padding-bottom: 28px;
  border-bottom: 1px solid var(--rule);
}
.section-head .label { padding-top: 8px; }
.section-head h2 {
  font-family: var(--serif);
  font-size: clamp(38px, 5vw, 72px);
  line-height: 1;
  letter-spacing: -0.03em;
  font-weight: 400;
  max-width: 900px;
}
.section-head h2 em {
  font-family: var(--italic);
  font-style: italic;
  color: var(--sienna);
  font-weight: 400;
}

.numbers-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 0;
  border-top: 1px solid var(--rule);
}
.num-cell {
  padding: 40px 32px 48px 32px;
  border-right: 1px solid var(--rule);
  border-bottom: 1px solid var(--rule);
  position: relative;
  overflow: hidden;
}
.num-cell:nth-child(4n) { border-right: none; padding-right: 0; }
.num-cell:nth-child(1) { padding-left: 0; }
.num-cell:nth-child(n+5) { padding-top: 40px; }

.num-cell .num-top {
  display: flex;
  align-items: baseline;
  gap: 6px;
  margin-bottom: 12px;
}
.num-cell .num-index {
  font-family: var(--mono);
  font-size: 11px;
  color: var(--ink-muted);
  letter-spacing: 0.1em;
}
.num-cell .big-num {
  font-family: var(--serif);
  font-size: clamp(52px, 6.5vw, 104px);
  line-height: 0.9;
  letter-spacing: -0.04em;
  font-weight: 400;
  color: var(--ink);
  display: block;
  margin-bottom: 14px;
}
.num-cell .big-num .tail {
  font-family: var(--italic);
  font-style: italic;
  color: var(--sienna);
  font-size: 0.7em;
  vertical-align: 0.2em;
      margin-left: 10px;
}
.num-cell .num-label {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--ink-muted);
  margin-bottom: 6px;
}
.num-cell .num-desc {
  font-size: 14px;
  color: var(--ink-soft);
  line-height: 1.5;
  max-width: 220px;
}

/* ═══════════════════════════════════════════
   BIO / EDITORIAL
   ═══════════════════════════════════════════ */
#bio {
  padding: 120px 56px;
  background: var(--paper-deep);
  position: relative;
}

.bio-inner {
  display: grid;
  grid-template-columns: 1fr 1.3fr;
  gap: 80px;
  align-items: start;
}

.bio-side {
  position: sticky;
  top: 120px;
}
.bio-side h2 {
  font-family: var(--serif);
  font-size: clamp(42px, 5vw, 78px);
  line-height: 0.95;
  letter-spacing: -0.03em;
  font-weight: 400;
  margin-bottom: 28px;
}
.bio-side h2 em {
  font-family: var(--italic);
  font-style: italic;
  color: var(--sienna);
}

.bio-quote {
  border-left: 2px solid var(--sienna);
  padding-left: 24px;
  font-family: var(--italic);
  font-style: italic;
  font-size: 22px;
  line-height: 1.4;
  color: var(--ink);
  margin-top: 40px;
}
.bio-quote .qname {
  display: block;
  font-family: var(--mono);
  font-style: normal;
  font-size: 11px;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--ink-muted);
  margin-top: 18px;
}

.bio-body {
  columns: 1;
  font-size: 17px;
  line-height: 1.65;
  color: var(--ink-soft);
}
.bio-body p {
  margin-bottom: 24px;
}
.bio-body p:first-child::first-letter {
  font-family: var(--italic);
  font-style: italic;
  font-size: 72px;
  line-height: 0.8;
  float: left;
  padding: 6px 12px 0 0;
  color: var(--sienna);
}
.bio-body strong {
  color: var(--ink);
  font-weight: 600;
}
.bio-body em {
  font-family: var(--italic);
  font-style: italic;
  color: var(--ink);
  font-size: 19px;
}

/* Timeline embedded in bio column */
.timeline {
  margin-top: 48px;
  border-top: 1px solid var(--rule);
  padding-top: 36px;
}
.timeline-head {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--sienna);
  margin-bottom: 28px;
}
.tl-item {
  display: grid;
  grid-template-columns: 90px 1fr;
  gap: 32px;
  padding: 20px 0;
  border-bottom: 1px solid var(--rule-soft);
  align-items: baseline;
  transition: padding 0.3s var(--ease);
}
.tl-item:hover { padding-left: 8px; }
.tl-item:last-child { border-bottom: none; }
.tl-year {
  font-family: var(--mono);
  font-size: 13px;
  color: var(--sienna);
  letter-spacing: 0.06em;
  font-weight: 500;
}
.tl-content {
  font-size: 15px;
  color: var(--ink-soft);
  line-height: 1.5;
}
.tl-content strong {
  color: var(--ink);
  display: block;
  font-family: var(--serif);
  font-size: 18px;
  font-weight: 500;
  margin-bottom: 4px;
  letter-spacing: -0.01em;
}

/* ═══════════════════════════════════════════
   WORK / CASE STUDIES
   ═══════════════════════════════════════════ */
#work {
  padding: 120px 56px;
  background: var(--ink);
  color: var(--paper);
  position: relative;
}

#work .section-head { border-bottom-color: rgba(241,236,226,0.15); }
#work .mono-label { color: var(--sienna-light); }
#work h2 { color: var(--paper); }
#work h2 em { color: var(--sienna-light); }

.case-list {
  border-top: 1px solid rgba(241,236,226,0.12);
}
.case-row {
  display: grid;
  grid-template-columns: 80px 1fr 1.4fr 1fr 100px;
  gap: 32px;
  padding: 40px 0;
  border-bottom: 1px solid rgba(241,236,226,0.12);
  align-items: center;
  position: relative;
  text-decoration: none;
  color: inherit;
  transition: all 0.4s var(--ease);
}
.case-row::before {
  content: '';
  position: absolute;
  inset: 0;
  background: var(--sienna);
  transform: scaleX(0);
  transform-origin: left;
  transition: transform 0.5s var(--ease);
  z-index: 0;
  opacity: 0.95;
}
.case-row:hover::before { transform: scaleX(1); }
.case-row > * { position: relative; z-index: 1; transition: color 0.3s; }
.case-row:hover > * { color: var(--paper); }
.case-row:hover .case-stat { color: var(--paper); }
.case-row:hover .case-tag { border-color: var(--paper); color: var(--paper); }

.case-idx {
  font-family: var(--mono);
  font-size: 11px;
  color: var(--ink-faint);
  letter-spacing: 0.1em;
}
.case-stat {
  font-family: var(--serif);
  font-size: 56px;
  line-height: 0.9;
  letter-spacing: -0.03em;
  color: var(--sienna-light);
  font-weight: 400;
}
.case-stat .unit {
  font-family: var(--italic);
  font-style: italic;
  font-size: 0.6em;
}
.case-mid h3 {
  font-family: var(--serif);
  font-size: 26px;
  font-weight: 500;
  letter-spacing: -0.015em;
  margin-bottom: 6px;
  line-height: 1.1;
}
.case-mid p {
  font-size: 14px;
  line-height: 1.55;
  color: var(--ink-faint);
  max-width: 400px;
}
.case-tag {
  display: inline-block;
  font-family: var(--mono);
  font-size: 10px;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  padding: 5px 11px;
  border: 1px solid rgba(241,236,226,0.3);
  color: var(--ink-faint);
  justify-self: start;
}
.case-arrow {
  justify-self: end;
  font-family: var(--italic);
  font-style: italic;
  font-size: 28px;
  color: var(--sienna-light);
  transition: transform 0.4s var(--ease);
}
.case-row:hover .case-arrow { transform: translateX(8px); color: var(--paper); }

/* ═══════════════════════════════════════════
   CHANNELS / PLATFORMS
   ═══════════════════════════════════════════ */
#channels {
  padding: 120px 56px;
  background: var(--paper);
}

.channels-group {
  margin-bottom: 56px;
}
.channels-group-head {
  display: flex;
  align-items: baseline;
  gap: 20px;
  margin-bottom: 20px;
  padding-bottom: 14px;
  border-bottom: 1px solid var(--rule);
}
.channels-group-head .num {
  font-family: var(--mono);
  font-size: 11px;
  color: var(--sienna);
  letter-spacing: 0.1em;
}
.channels-group-head .title {
  font-family: var(--italic);
  font-style: italic;
  font-size: 28px;
  color: var(--ink);
  letter-spacing: -0.01em;
}
.channels-group-head .count {
  margin-left: auto;
  font-family: var(--mono);
  font-size: 11px;
  color: var(--ink-muted);
  letter-spacing: 0.1em;
}

.channels-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 0;
}
.channel {
  padding: 28px 24px 28px 0;
  border-right: 1px solid var(--rule-soft);
  position: relative;
  cursor: default;
}
.channel:nth-child(4n) { border-right: none; padding-right: 0; }
.channel:nth-child(n+5) { padding-top: 28px; border-top: 1px solid var(--rule-soft); }
.channel .c-name {
  font-family: var(--serif);
  font-size: 22px;
  font-weight: 500;
  letter-spacing: -0.015em;
  margin-bottom: 8px;
  color: var(--ink);
  display: flex;
  align-items: baseline;
  gap: 8px;
}
.channel .c-name .dot {
  width: 5px; height: 5px;
  background: var(--sienna);
  border-radius: 50%;
  display: inline-block;
  flex-shrink: 0;
  transform: translateY(-4px);
}
.channel .c-detail {
  font-size: 13px;
  color: var(--ink-muted);
  line-height: 1.5;
}
.channel:hover .c-name { color: var(--sienna); }

.channels-grid.three { grid-template-columns: repeat(3, 1fr); }
.channels-grid.three .channel:nth-child(4n) { border-right: 1px solid var(--rule-soft); padding-right: 24px; }
.channels-grid.three .channel:nth-child(3n) { border-right: none; padding-right: 0; }
.channels-grid.three .channel:nth-child(n+4) { padding-top: 28px; border-top: 1px solid var(--rule-soft); }

/* ═══════════════════════════════════════════
   TESTIMONIALS — pull quotes
   ═══════════════════════════════════════════ */
#voices {
  padding: 120px 56px;
  background: var(--paper-deep);
}

.voices-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 40px;
}
.voice {
  position: relative;
  padding: 40px 32px;
  background: var(--paper);
  border: 1px solid var(--rule);
  transition: all 0.4s var(--ease);
}
.voice:hover {
  transform: translateY(-4px);
  box-shadow: 0 20px 40px -20px rgba(21,19,17,0.15);
}
.voice::before {
  content: '"';
  position: absolute;
  top: -24px;
  left: 24px;
  font-family: var(--italic);
  font-style: italic;
  font-size: 90px;
  color: var(--sienna);
  line-height: 1;
}
.voice-stars {
  color: var(--sienna);
  font-size: 14px;
  letter-spacing: 3px;
  margin-bottom: 18px;
}
.voice-text {
  font-family: var(--serif);
  font-size: 17px;
  line-height: 1.55;
  color: var(--ink);
  margin-bottom: 28px;
  font-weight: 400;
}
.voice-text em {
  font-family: var(--italic);
  font-style: italic;
  font-size: 18px;
}
.voice-meta {
  border-top: 1px solid var(--rule);
  padding-top: 18px;
  display: flex;
  justify-content: space-between;
  align-items: baseline;
}
.voice-author {
  font-family: var(--serif);
  font-size: 15px;
  font-weight: 600;
  color: var(--ink);
}
.voice-company {
  font-family: var(--mono);
  font-size: 10px;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--ink-muted);
}

/* ═══════════════════════════════════════════
   PRESS / WHERE TO FIND ME
   ═══════════════════════════════════════════ */
#presence {
  padding: 120px 56px;
  background: var(--paper);
}
.presence-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 24px;
}
.presence-card {
  display: block;
  text-decoration: none;
  color: inherit;
  padding: 32px 28px 28px;
  border: 1px solid var(--rule);
  background: var(--paper);
  transition: all 0.4s var(--ease);
  position: relative;
  overflow: hidden;
}
.presence-card::before {
  content: '';
  position: absolute;
  top: 0; left: 0;
  width: 0%;
  height: 2px;
  background: var(--sienna);
  transition: width 0.5s var(--ease);
}
.presence-card:hover::before { width: 100%; }
.presence-card:hover {
  border-color: var(--ink);
  transform: translateY(-4px);
}
.presence-num {
  font-family: var(--mono);
  font-size: 11px;
  color: var(--sienna);
  letter-spacing: 0.12em;
  margin-bottom: 20px;
}
.presence-platform {
  font-family: var(--serif);
  font-size: 26px;
  font-weight: 500;
  letter-spacing: -0.015em;
  margin-bottom: 10px;
  color: var(--ink);
}
.presence-desc {
  font-size: 14px;
  line-height: 1.55;
  color: var(--ink-soft);
  margin-bottom: 20px;
  min-height: 65px;
}
.presence-link {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--ink);
  display: inline-flex;
  align-items: center;
  gap: 6px;
}
.presence-link .arr { color: var(--sienna); transition: transform 0.3s; }
.presence-card:hover .arr { transform: translateX(4px); }

/* ═══════════════════════════════════════════
   CTA
   ═══════════════════════════════════════════ */
#cta {
  padding: 140px 56px 100px;
  background: var(--sienna);
  color: var(--paper);
  position: relative;
  overflow: hidden;
  text-align: center;
}
#cta::before {
  content: '';
  position: absolute;
  inset: 0;
  background-image:
    radial-gradient(ellipse 500px 300px at 20% 30%, rgba(255,255,255,0.08), transparent 60%),
    radial-gradient(ellipse 400px 300px at 80% 70%, rgba(21,19,17,0.12), transparent 60%);
  pointer-events: none;
}
.cta-label {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: rgba(241,236,226,0.7);
  margin-bottom: 28px;
  position: relative;
}
.cta-h {
  font-family: var(--serif);
  font-size: clamp(44px, 6vw, 92px);
  line-height: 0.95;
  letter-spacing: -0.03em;
  font-weight: 400;
  color: var(--paper);
  max-width: 1100px;
  margin: 0 auto 36px;
  position: relative;
}
.cta-h em {
  font-family: var(--italic);
  font-style: italic;
  color: var(--ink);
}
.cta-body {
  font-size: 18px;
  line-height: 1.55;
  color: rgba(241,236,226,0.85);
  max-width: 560px;
  margin: 0 auto 44px;
  position: relative;
}
.btn-cta {
  background: var(--ink);
  color: var(--paper);
  padding: 20px 40px;
  font-family: var(--mono);
  font-size: 13px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  text-decoration: none;
  display: inline-flex;
  align-items: center;
  gap: 14px;
  transition: all 0.3s var(--ease);
  position: relative;
  font-weight: 500;
}
.btn-cta:hover {
  background: var(--paper);
  color: var(--ink);
  transform: translateY(-3px);
  box-shadow: 0 20px 40px -12px rgba(21,19,17,0.4);
}
.btn-cta .arrow { font-family: var(--italic); font-style: italic; font-size: 18px; }

/* ═══════════════════════════════════════════
   FOOTER
   ═══════════════════════════════════════════ */
footer {
  background: var(--ink);
  color: var(--ink-faint);
  padding: 80px 56px 40px;
  border-top: 1px solid var(--rule);
}
.footer-top {
  display: grid;
  grid-template-columns: 2fr 1fr 1fr 1fr;
  gap: 56px;
  padding-bottom: 48px;
  border-bottom: 1px solid rgba(241,236,226,0.12);
}
.footer-brand {
  font-family: var(--italic);
  font-style: italic;
  font-size: 48px;
  line-height: 0.95;
  letter-spacing: -0.02em;
  color: var(--paper);
  margin-bottom: 16px;
}
.footer-brand .dot { color: var(--sienna); }
.footer-tag {
  font-family: var(--serif);
  font-size: 15px;
  color: var(--ink-faint);
  line-height: 1.5;
  max-width: 320px;
}
.footer-col h4 {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--sienna-light);
  margin-bottom: 18px;
  font-weight: 500;
}
.footer-col ul { list-style: none; }
.footer-col li { margin-bottom: 10px; }
.footer-col a {
  color: var(--ink-faint);
  text-decoration: none;
  font-size: 14px;
  transition: color 0.2s;
}
.footer-col a:hover { color: var(--paper); }

.footer-bottom {
  padding-top: 28px;
  display: flex;
  justify-content: space-between;
  align-items: center;
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.08em;
  color: var(--ink-muted);
}

/* ═══════════════════════════════════════════
   REVEAL ANIMATIONS
   ═══════════════════════════════════════════ */
@keyframes fadeUp {
  from { opacity: 0; transform: translateY(24px); }
  to { opacity: 1; transform: translateY(0); }
}
@keyframes fadeIn {
  from { opacity: 0; }
  to { opacity: 1; }
}
@keyframes riseIn {
  to { transform: translateY(0); }
}
@keyframes lineIn {
  to { transform: scaleX(1); }
}

.reveal {
  opacity: 0;
  transform: translateY(30px);
  transition: opacity 0.9s var(--ease), transform 0.9s var(--ease);
}
.reveal.visible { opacity: 1; transform: translateY(0); }

.split-reveal .split-line {
  display: block;
  overflow: hidden;
}
.split-reveal .split-line > * {
  display: block;
  transform: translateY(110%);
  transition: transform 1s var(--ease);
}
.split-reveal.visible .split-line > * { transform: translateY(0); }
.split-reveal .split-line:nth-child(1) > * { transition-delay: 0s; }
.split-reveal .split-line:nth-child(2) > * { transition-delay: 0.12s; }
.split-reveal .split-line:nth-child(3) > * { transition-delay: 0.24s; }

/* counters */
.counter { display: inline-block; }

/* ═══════════════════════════════════════════
   VERTICALS DEEP DIVE
   ═══════════════════════════════════════════ */
#verticals {
  padding: 120px 56px;
  background: var(--paper);
}
.vert-split {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 0;
  border-top: 1px solid var(--rule);
  border-bottom: 1px solid var(--rule);
}
.vert-card {
  padding: 48px 44px;
  border-right: 1px solid var(--rule);
  position: relative;
  transition: background 0.4s var(--ease);
}
.vert-card:last-child { border-right: none; }
.vert-card:hover { background: var(--paper-deep); }
.vert-leadgen { background: var(--ink); color: var(--paper); border-right: none; }
.vert-leadgen:hover { background: var(--ink-deep); }

.vert-head {
  display: flex;
  justify-content: space-between;
  align-items: baseline;
  padding-bottom: 14px;
  border-bottom: 1px solid var(--rule);
  margin-bottom: 32px;
}
.vert-leadgen .vert-head { border-bottom-color: rgba(241,236,226,0.15); }
.vert-num {
  font-family: var(--mono);
  font-size: 11px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--sienna);
  font-weight: 500;
}
.vert-leadgen .vert-num { color: var(--sienna-light); }
.vert-kicker {
  font-family: var(--italic);
  font-style: italic;
  font-size: 16px;
  color: var(--ink-muted);
}
.vert-leadgen .vert-kicker { color: var(--ink-faint); }

.vert-title {
  font-family: var(--serif);
  font-size: clamp(32px, 3.6vw, 52px);
  line-height: 0.95;
  letter-spacing: -0.025em;
  font-weight: 400;
  margin-bottom: 24px;
  color: var(--ink);
}
.vert-leadgen .vert-title { color: var(--paper); }
.vert-body {
  font-size: 16px;
  line-height: 1.6;
  color: var(--ink-soft);
  margin-bottom: 28px;
}
.vert-leadgen .vert-body { color: var(--ink-faint); }
.vert-body em {
  font-family: var(--italic);
  font-style: italic;
  color: var(--sienna);
  font-size: 18px;
  font-weight: 500;
}
.vert-leadgen .vert-body em { color: var(--sienna-light); }

.vert-list { list-style: none; margin-bottom: 32px; }
.vert-list li {
  padding: 10px 0 10px 22px;
  border-bottom: 1px solid var(--rule-soft);
  font-size: 14px;
  line-height: 1.5;
  color: var(--ink-soft);
  position: relative;
}
.vert-leadgen .vert-list li { color: var(--ink-faint); border-bottom-color: rgba(241,236,226,0.08); }
.vert-list li::before {
  content: '→';
  position: absolute;
  left: 0;
  color: var(--sienna);
  font-family: var(--italic);
  font-style: italic;
}
.vert-leadgen .vert-list li::before { color: var(--sienna-light); }
.vert-list li .b { color: var(--ink); font-weight: 600; font-family: var(--serif); }
.vert-leadgen .vert-list li .b { color: var(--paper); }

.vert-footer { display: flex; flex-wrap: wrap; gap: 8px; }
.vert-tag {
  font-family: var(--mono);
  font-size: 10px;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  padding: 5px 10px;
  border: 1px solid var(--rule);
  color: var(--ink-muted);
}
.vert-leadgen .vert-tag { border-color: rgba(241,236,226,0.25); color: var(--ink-faint); }

.leadgen-strip { margin-top: 72px; padding: 36px 0 8px; }
.leadgen-strip .ls-label { margin-bottom: 24px; padding-bottom: 14px; border-bottom: 1px solid var(--rule); }
.ls-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 0; }
.ls-item { padding: 20px 24px 20px 0; border-right: 1px solid var(--rule); }
.ls-item:nth-child(4n) { border-right: none; padding-right: 0; }
.ls-num {
  font-family: var(--serif);
  font-size: clamp(40px, 4.5vw, 64px);
  line-height: 0.9;
  letter-spacing: -0.03em;
  color: var(--ink);
  margin-bottom: 10px;
  font-weight: 400;
}
.ls-num .t { font-family: var(--italic); font-style: italic; color: var(--sienna); font-size: 0.6em; }
.ls-lbl { font-family: var(--mono); font-size: 11px; letter-spacing: 0.1em; text-transform: uppercase; color: var(--ink-muted); }

/* INDUSTRIES */
#industries { padding: 120px 56px; background: var(--paper-deep); }
.ind-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 0;
  border-top: 1px solid var(--rule);
}
.ind-cell {
  padding: 32px 28px 32px 28px;
  border-right: 1px solid var(--rule);
  border-bottom: 1px solid var(--rule);
  transition: background 0.3s;
}
.ind-cell:hover { background: var(--paper); }
.ind-cell:nth-child(4n) { border-right: none; padding-right: 0; }
.ind-cell:nth-child(4n+1) { padding-left: 0; }
.ind-top {
  display: flex; justify-content: space-between; align-items: baseline;
  margin-bottom: 18px; padding-bottom: 10px; border-bottom: 1px solid var(--rule-soft);
}
.ind-idx { font-family: var(--mono); font-size: 11px; color: var(--ink-muted); letter-spacing: 0.12em; }
.ind-type { font-family: var(--italic); font-style: italic; font-size: 13px; color: var(--sienna); }
.ind-name {
  font-family: var(--serif); font-size: 22px; line-height: 1.1;
  letter-spacing: -0.015em; font-weight: 500; color: var(--ink);
  margin-bottom: 10px; transition: color 0.25s;
}
.ind-cell:hover .ind-name { color: var(--sienna); }
.ind-detail { font-size: 13px; line-height: 1.55; color: var(--ink-soft); }

/* AI VISIBILITY */
#ai { padding: 120px 56px; background: var(--paper); }
.ai-intro {
  display: grid; grid-template-columns: 1fr 1fr; gap: 40px;
  padding-bottom: 40px; margin-bottom: 48px;
  border-bottom: 1px solid var(--rule); align-items: end;
}
.ai-intro p {
  font-size: 17px; line-height: 1.6; color: var(--ink-soft);
  max-width: 520px; justify-self: end;
}
.ai-intro p em { font-family: var(--italic); font-style: italic; color: var(--ink); font-size: 19px; }
.ai-intro p strong { color: var(--sienna); font-weight: 500; }

.ai-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 48px; }
.ai-card {
  background: var(--paper-deep); border: 1px solid var(--rule);
  padding: 28px; position: relative;
  transition: all 0.4s var(--ease);
}
.ai-card:hover {
  transform: translateY(-6px);
  box-shadow: 0 30px 60px -30px rgba(21,19,17,0.25);
  border-color: var(--ink);
}
.ai-card-head {
  display: flex; justify-content: space-between; align-items: baseline;
  padding-bottom: 16px; margin-bottom: 20px;
  border-bottom: 1px solid var(--rule); gap: 16px;
}
.ai-query {
  font-family: var(--mono); font-size: 12px; color: var(--ink);
  letter-spacing: 0.06em; background: var(--paper);
  padding: 6px 12px; border: 1px solid var(--rule); flex: 1;
}
.ai-query::before { content: '⌕ '; color: var(--sienna); }
.ai-source {
  font-family: var(--mono); font-size: 10px;
  letter-spacing: 0.14em; text-transform: uppercase;
  color: var(--sienna); white-space: nowrap;
}
.ai-source::before {
  content: ''; display: inline-block; width: 6px; height: 6px;
  background: var(--sienna); border-radius: 50%;
  margin-right: 6px; vertical-align: 2px;
  animation: pulse 2s infinite;
}
.ai-shot-wrap {
  position: relative; overflow: hidden;
  background: #fff; border: 1px solid var(--rule);
}
.ai-shot {
  width: 100%; height: auto;
  display: block; transition: transform 0.6s var(--ease);
}
.ai-card:hover .ai-shot { transform: scale(1.02); }
.ai-callout {
  position: absolute;
  font-family: var(--italic); font-style: italic;
  font-size: 13px;
  background: var(--sienna); color: var(--paper);
  padding: 7px 12px; white-space: nowrap; z-index: 3;
  box-shadow: 4px 4px 0 var(--ink);
  transform: rotate(-2deg);
  top: 14px; left: 14px;
}
.ai-card-foot {
  margin-top: 20px; padding-top: 16px;
  border-top: 1px solid var(--rule);
  display: flex; justify-content: space-between;
  align-items: center; gap: 16px;
}
.ai-caption { font-size: 13px; line-height: 1.45; color: var(--ink-soft); font-family: var(--serif); }
.ai-caption strong { color: var(--ink); }
.ai-caption em { font-family: var(--italic); font-style: italic; color: var(--sienna); font-size: 15px; }
.ai-date { font-family: var(--mono); font-size: 10px; letter-spacing: 0.1em; color: var(--ink-muted); text-transform: uppercase; white-space: nowrap; }

.ai-note {
  margin-top: 48px; padding: 28px 32px;
  background: var(--ink); color: var(--paper);
  display: grid; grid-template-columns: auto 1fr auto;
  gap: 28px; align-items: center;
}
.ai-note .an-icon {
  width: 44px; height: 44px;
  background: var(--sienna); color: var(--paper);
  display: flex; align-items: center; justify-content: center;
  font-family: var(--italic); font-style: italic; font-size: 22px; flex-shrink: 0;
}
.ai-note .an-text { font-family: var(--serif); font-size: 16px; line-height: 1.5; }
.ai-note .an-text em { font-family: var(--italic); font-style: italic; color: var(--sienna-light); font-size: 18px; }
.ai-note .an-label {
  font-family: var(--mono); font-size: 11px; letter-spacing: 0.12em;
  text-transform: uppercase; color: var(--sienna-light); white-space: nowrap;
}

/* CREDENTIALS */
#credentials { padding: 120px 56px; background: var(--paper-deep); }
.cred-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; }
.cred-card {
  background: var(--paper); border: 1px solid var(--rule);
  padding: 32px 28px; text-decoration: none; color: inherit;
  display: flex; flex-direction: column; gap: 14px;
  position: relative; overflow: hidden;
  transition: all 0.4s var(--ease);
}
.cred-card::before {
  content: ''; position: absolute; top: 0; left: 0;
  width: 0; height: 3px; background: var(--sienna);
  transition: width 0.5s var(--ease);
}
.cred-card:hover::before { width: 100%; }
.cred-card:hover {
  transform: translateY(-4px); border-color: var(--ink);
  box-shadow: 0 20px 40px -20px rgba(21,19,17,0.2);
}
.cred-card-head {
  display: flex; justify-content: space-between; align-items: flex-start; gap: 16px;
}
.cred-logo {
  width: 44px; height: 44px;
  background: var(--ink); color: var(--paper);
  font-family: var(--italic); font-style: italic; font-size: 22px;
  display: flex; align-items: center; justify-content: center; flex-shrink: 0;
}
.cred-logo.sienna { background: var(--sienna); }
.cred-logo.paper { background: var(--paper-deep); color: var(--ink); border: 1px solid var(--ink); }
.cred-status {
  font-family: var(--mono); font-size: 10px; letter-spacing: 0.14em;
  text-transform: uppercase; color: var(--sienna); padding-top: 6px; text-align: right;
}
.cred-status::before {
  content: '●'; color: var(--sienna); font-size: 8px;
  margin-right: 4px; animation: pulse 2s infinite;
}
.cred-name {
  font-family: var(--serif); font-size: 22px; letter-spacing: -0.015em;
  font-weight: 500; line-height: 1.1; color: var(--ink); margin-top: 2px;
}
.cred-tier {
  font-family: var(--italic); font-style: italic; font-size: 15px;
  color: var(--sienna); margin-bottom: 2px;
}
.cred-desc { font-size: 13px; line-height: 1.5; color: var(--ink-soft); margin-bottom: 6px; }
.cred-meta {
  margin-top: auto; padding-top: 14px;
  border-top: 1px solid var(--rule-soft);
  display: flex; justify-content: space-between; align-items: center;
  font-family: var(--mono); font-size: 10px; letter-spacing: 0.1em; text-transform: uppercase;
}
.cred-metric { color: var(--ink); font-weight: 500; }
.cred-metric strong {
  font-family: var(--serif); font-size: 16px; letter-spacing: -0.01em;
  color: var(--sienna); font-weight: 600; font-style: normal; margin-right: 4px;
}
.cred-action { color: var(--ink-muted); }
.cred-card:hover .cred-action { color: var(--sienna); }

/* ═══════════════════════════════════════════
   RESPONSIVE
   ═══════════════════════════════════════════ */
@media (max-width: 1100px) {
  .numbers-grid { grid-template-columns: repeat(2, 1fr); }
  .num-cell:nth-child(2n) { border-right: none; padding-right: 0; }
  .num-cell:nth-child(2n+1) { padding-right: 32px; padding-left: 0; border-right: 1px solid var(--rule); }
  .num-cell:nth-child(n+3) { padding-top: 40px; }
  .channels-grid { grid-template-columns: repeat(2, 1fr); }
  .case-row { grid-template-columns: 60px 140px 1fr 40px; }
  .case-row .case-tag { display: none; }
  .voices-grid, .presence-grid { grid-template-columns: 1fr 1fr; }
  .footer-top { grid-template-columns: 1fr 1fr; }
}
@media (max-width: 760px) {
  nav { padding: 16px 24px; }
  nav.scrolled { padding: 12px 24px; }
  .nav-links { gap: 20px; }
  .nav-links li:not(:last-child) { display: none; }
  #hero { grid-template-columns: 1fr; padding: 130px 24px 60px; gap: 48px; }
  .hero-meta-strip { left: 24px; right: 24px; top: 80px; font-size: 10px; }
  .hero-meta-strip .dot { margin: 0 6px; }
  .hero-meta-strip span.hide-sm { display: none; }
  .hero-right { max-width: 100%; justify-self: start; aspect-ratio: 0.9; }
  .annotation { font-size: 13px; padding: 8px 10px; }
  .annotation.a1 { left: 4px; top: 4%; }
  .annotation.a2 { right: 4px; bottom: 10%; }
  .annotation.a3 { left: 4px; bottom: 48%; }
  #numbers, #bio, #work, #channels, #voices, #presence, #cta { padding: 80px 24px; }
  .section-head { grid-template-columns: 1fr; gap: 20px; margin-bottom: 48px; }
  .bio-inner { grid-template-columns: 1fr; gap: 40px; }
  .bio-side { position: static; }
  .numbers-grid { grid-template-columns: 1fr; }
  .num-cell { border-right: none !important; padding: 28px 0 !important; }
  .channels-grid, .channels-grid.three { grid-template-columns: 1fr; }
  .channel { border-right: none !important; padding: 20px 0; }
  .channel:nth-child(n+2) { border-top: 1px solid var(--rule-soft); padding-top: 20px; }
  .case-row { grid-template-columns: 1fr; gap: 12px; padding: 24px 0; }
  .case-idx, .case-tag, .case-arrow { display: none; }
  .voices-grid { grid-template-columns: 1fr; }
  .presence-grid { grid-template-columns: 1fr; }
  .footer-top { grid-template-columns: 1fr; gap: 32px; }
  .footer-brand { font-size: 36px; }
  .marquee-item { font-size: 20px; }
}